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Digital Commerce Additional Manual

Google Documentation Links


The Tag information is available at the Google Tag Manager. For more information:

https://developers.google.com/tag-manager/quickstart/   

Below is the Google Developer documentation link including instructions how to configure GTM tags to collect Enhanced Ecommerce user events from web store:

Universal Account format

https://developers.google.com/analytics/devguides/collection/ua/gtm/enhanced-ecommerce

GA4 format

https://developers.google.com/analytics/devguides/collection/ga4/ecommerce?client_type=gtm

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