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Laticrete is a family-owned, worldwide manufacturer and marketer of globally proven construction solutions used in residential, commercial and industrial applications. For over 50 years, Laticrete has provided the technology, products and experience to make innovative, permanent installations and repairs for the construction market. 

Laticrete uses SmarterCommerce Ecommerce to power it's fully functional B2B website. Customers can browse easy-to-use product catalogs to find desired product, add them to a persistent shopping cart, and walk through a typical ecommerce check-out process. All this activity is updated and tracked real-time in JD Edwards for an efficient and integrated ecommerce process together with Sitefinity CMS.